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The new media are delivering us with a virtual bombardment of visual images and
information. How do we become discerning consumers of what these media have to
offer? How do we become active participants in these new communication
modalities? How do we become creative and proficient users of the media to
produce our own “stories” to tell each other and the rest of the world?
It was these and similar questions which brought a wide variety of stakeholders
together at a National Indaba on Media Education held in Johannesburg on 6 May.
Organised by the Film and Publication Board, SABC Education TV, and the British
Council, the Indaba provided interested parties with a forum to exchange
information about past experiences, present activities and future plans in the
field of media education/visual literacy . This national initiative on media
education aims to explore the possibility of all stakeholders pooling expertise
and resources in order to deliver media education to the youth and their
caregivers nationally. A task team was selected at the Indaba to take this
process forward, and to report back to the next national meeting with an action
plan later this year.
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